• Susie Bauer

    529/UIT Manager, Senior Vice President/Chair, Robert W. Baird & Co./SIFMA 529 Working Group

    Susie Bauer Susie is the 529/UIT Manager for Baird, where she has worked in UIT marketing since 1997 and 529 marketing since 2000. Susie leverages her expertise in client and prospect meetings discussing their 529/UIT needs with Baird’s Financial Advisors. Susie supports Financial Advisors in a marketing and training capacity, helping them understand the benefits of using 529’s and UIT in the planning process. Susie is also a trainer and conducts e-learning sessions and Continuing Education presentations for Baird associates. In addition, she speaks to numerous client and professional groups about education planning and financial aid strategies, and is a mentor for the University of Wisconsin-Madison’s Capstone course. Since 2004, Susie has served as chair of the Securities Industry & Financial Markets Association’s (SIFMA) 529 Working Group. Susie is also an active member of the SIFMA UIT Roundtable. Prior to joining Baird, Susie was the Artistic Director and Administrative Director of Educational Programming for Bauer Contemporary Ballet, Inc. from 1974 to 1996. In addition, she was an Administrative Director for the Creative Music Factory from 1993 to 1997. Susie earned a bachelor of fine arts from the University of Wisconsin-Milwaukee and a master of arts from the University of Illinois, Champaign-Urbana. She holds the FINRA Series 7, 9, 10, 24, 51, 53 and 63 licenses. Commentary from Susie on a wide range of education planning topics has been featured in national, regional and trade media such as Biz Times of Milwaukee, Chicago Tribune, Forbes, HuffingtonPost.com, Investment News, Morningstar, The Wall Street Journal, U.S. News & World Report, Worth, Yahoo News, WTMJ radio and Wisconsin Public Radio.

  • Jacob Borbidge

    Portfolio Manager, Global Investment Solutions, Invesco

    Jacob Borbidge is a Portfolio Manager and the Head of Research for the Invesco Global Solutions Development and Implementation team, which provides customized multi-asset investment strategies for institutional and retail clients. In this role, Mr. Borbidge is responsible for directing the research and portfolio implementation efforts of the team’s investment process. This involves setting the research agenda, defining portfolio implementation methodology, and providing in-depth presentations of the investment process to internal and external teams. Previously, Mr. Borbidge spent 10 years as an analyst for the Invesco Global Quantitative Strategies team. Prior to joining Invesco in 2004, he was a mechanical engineer with ExxonMobil. Mr. Borbidge earned a BS degree in mechanical engineering from Lehigh University and an MS degree in finance from the University of Houston. He is a Chartered Financial Analyst® (CFA) and Chartered Alternative Investment Analyst (CAIA) charter holder, and he regularly lectures on the topic of quantitative finance for the graduate program at the University of Houston.

  • Jim Diskin

    Vice President, Institutional Stable Value, Prudential Financial

    Jim Diskin, CFA Vice President, Stable Value, Prudential Jim Diskin is part of the Stable Value Product Team at Prudential. In his role, Jim leads a team responsible for executing new business transactions, maintaining the in-force book of business, and the development and implementation of new products. Prior to this role, Jim led the Stable Value Strategy and Planning Team, responsible for strategic initiatives as well as financial and operational planning efforts. Jim earned a BA in English from Seton Hall University and an MBA with a concentration in Finance from Rutgers University. Jim is also a CFA charterholder.

  • Jim DiUlio

    Director and Chair, Wisconsin 529 College Savings Program / College Savings Plans Network (CSPN)

    Jim DiUlio Director, Wisconsin 529 College Savings Program Chair, College Savings Plans Network (CSPN) Jim is the administrator of the Wisconsin 529 Program, which includes the Tomorrow’s Scholar advisor-sold and RIA plan, the Edvest direct-sold plan, and the legacy Tuition Units plan. He also directs compliance and is the investment officer for the $5 billion of assets held in trust for families nationwide. Previously a Series 24 FINRA-registered principal, he led 403(b) retirement plans for public school and college professionals, and early in his career, placed families in then-brand-new college savings accounts. For the past seven years, Jim has served on the Executive Board of the College Savings Plans Network (CSPN), the national association of 529 plan administrators, and is its current Chair. He is also active in pre-college volunteer work with the Wisconsin Association of Student Financial Aid Administrators. He earned a degree in biology and social sciences at the University of Wisconsin-Superior, and is a frequent speaker, panelist, and media guest on program governance, asset allocation, and financial literacy and wellness topics.

  • Pamela K. Ellis

    Associate General Counsel, Municipal Securities Rulemaking Board (MSRB)

    Pamela Ellis is Associate General Counsel for the Municipal Securities Rulemaking Board. She provides legal expertise and support associated with the development of regulations governing municipal market professionals, including dealers and municipal advisors.    Before joining the MSRB, Ms. Ellis was counsel at Sutherland Asbill & Brennan LLP (Sutherland), where she worked for more than 15 years. At Sutherland, she advised financial institutions on the organization and operation of Section 529 college tuition savings plans; she also advised financial institutions on the development, disclosure, and administration of innovative life insurance products, including variable, indexed and fixed products. Further, Ms. Ellis served on the staff of the U.S. Securities and Exchange Commission in the Division of Investment Management.   Ms. Ellis earned an A.B. from Wellesley College as a Wellesley College Scholar with Honors in Political Science and a juris doctor from Vanderbilt University School of Law.    About the MSRB  The MSRB protects investors, state and local governments and other municipal entities, and the public interest by promoting a fair and efficient municipal securities market. The MSRB fulfills this mission by regulating the municipal securities firms, banks and municipal advisors that engage in municipal securities and advisory activities. To further protect market participants, the MSRB provides market transparency through its Electronic Municipal Market Access (EMMA®) website, the official repository for information on all municipal bonds. The MSRB also serves as an objective resource on the municipal market, conducts extensive education and outreach to market stakeholders, and provides market leadership on key issues. The MSRB is a Congressionally-chartered, self-regulatory organization governed by a 21-member board of directors that has a majority of public members, in addition to representatives of regulated entities. The MSRB is subject to oversight by the Securities and Exchange Commission.

  • Richard Ellis

    Senior Director for Compliance, Communications, Finance & Investments, my529

    Mr. Ellis is the Senior Director for Compliance, Finance and Investments at my529, formerly Utah Educational Saving Plan. His day-to-day responsibilities include oversight of all regulatory compliance, finance and investment functions for my529. He joined my529 in November 2015. Prior to that, he served seven years as Utah State Treasurer. Mr. Ellis has served as a member of the Municipal Securities Rulemaking Board since October 2012, and currently serves as chair of the Audit Committee. Other professional experience includes serving as Chief Deputy State Treasurer, Director of the Governor’s Office of Planning and Budget, and Executive Director of the Department of Administrative Services for the state of Utah. Mr. Ellis served on the board of trustees for the Utah Retirement Systems and chaired the Utah Council for Financial and Economic Education. He has served as an adjunct faculty member at the Marriott School of Business, Brigham Young University where he taught investments and cash management. Mr. Ellis was actively involved with the National Association of State Treasurers having served as the association’s president in 2014. He received the NAST Harlan Boyles/Edward T. Alter Distinguished Service Award in 2011 and the Jesse M. Unruh Award in 2015. He received his MBA from the University of Utah and a Bachelor of Science in Finance from Brigham Young University.

  • Alex Heuer

    Associate Director of Business Development, Peachjar

    Alex Heuer is the Associate Director of Business Development at Peachjar. For the past 2 years, Alex has helped direct-sold 529 plans across the nation, reach millions of K-12 families and increase revenue through easy and effective school-approved communication.

  • Jordan Lee

    Founder and CEO, CollegeBacker

    Jordan is a seasoned technology entrepreneur and product leader with a policy background. Prior to founding CollegeBacker in 2015, he was a senior product manager at ClearSlide, founder of a Y-Combinator-backed startup, and a researcher at the Brookings Institution. CollegeBacker’s focus on financial inclusion and college access is motivated by his own improbable tour of American higher education, where he pursued a doctorate in political science at Princeton University and earned degrees from Harvard and Yale. He is the lead investment adviser representative at CollegeBacker and holds a Series 65 license.

  • Richard Polimeni

    Director of Education Savings Programs/Chair, Bank of America Merrill Lynch/College Savings Foundation

    Richard Polimeni is Director of Education Savings Programs for Bank of America Merrill Lynch. In this role, Richard is responsible for managing Merrill Lynch’s $13 billion 529 College Savings business. Merrill Lynch is one of the largest distributors of 529 plans to consumers and is the program manager for one of the country’s largest 529 plans, Maine’s NextGen College Investing Plan, as well as the distributor of 19 other state 529 programs. Richard is also Chair of the College Savings Foundation (CSF), a leading nonprofit helping American families save for higher education. Previously, he served in other leadership roles on the CSF Executive Committee as both Vice Chair and Secretary. Additionally, Richard has contributed to the organization over the years as Co-Chair of the Membership Committee, the Conference Committee, and the Media Committee. Prior to joining Bank of America in 2002, Richard spent 15 years with Smith Barney/Citigroup where he helped launch two of the country’s first 529 college savings programs for the states of Colorado (Scholars Choice in 1999) and Illinois (Bright Start in 2000). During his more than 30 years of financial services industry experience, Richard has held various sales, marketing, operational, and management positions supporting retirement and education savings products.
    Richard is Series 7, 63, 66 and 53 registered (Municipal Securities Principal) and earned a degree in Business Management from Brookdale College.

  • Chuck Ranney

    Vice President, Mutual Funds and 529 Plans, Ameriprise Financial

    Chuck Ranney is Vice President of Mutual Fund & 529 Plans within the Wealth Management Solutions organization at Ameriprise Financial. He oversees the product offering, distribution strategy and relationship management of asset managers with a focus on developing and implementing sales strategies for partner firms to drive business results. Chuck has been with Ameriprise Financial for 18 years, spending the first four years working in the Service Delivery organization before joining the External Products Group as a Product Analyst in 2004. A year later he became a Product Manager working with mutual fund partner firms and has had oversight of all mutual fund and 529 plan product/relationship management since 2009. He graduated from the University of Wisconsin-Madison with a B.S. in Economics.

  • Shurid Sen

    Senior Marketing Manager, T.Rowe Price

    Shurid Sen is the Senior Marketing Manager for College Savings Plans in the Individual Investors department of T. Rowe Price. In this role, he oversees the marketing team responsible for the strategies, campaigns, and health of the three direct-sold plans managed by T. Rowe Price. Before joining the College Savings organization, Shurid was a Lead Manager in Client and Market Insights (CMI). He brings expertise in strategic marketing and research capabilities and experience across both consumer and intermediary segments through his tenure in CMI. Before coming to T. Rowe Price in 2013, Shurid started his career on Capitol Hill, where he worked as a social media coordinator and legislative correspondent for Rep. Gabrielle Giffords and as press secretary for the House Rules Committee. He has a B.A. in political science with a minor in economics from the University of Arizona, and an MBA from the Robert H. Smith School of Business at the University of Maryland.

  • Jennifer Tierney

    Vice President, 529 Product Development Manager, Morgan Stanley

    Jennifer Tierney joined Morgan Stanley Wealth Management in November 2013 as a 529 Product Manager. In her current role, she is responsible for product and platform development for the firm’s 529 college savings business. Previously, Jennifer was with AllianceBernstein Investments for 8 years. From July 2010 to November 2013, Jennifer was a 529 Product Manager responsible for management of projects relating to the promotion, support and maintenance of the firm’s 529 college savings business.

  • Ryan White

    529 Specialist, Product Management, Columbia Threadneedle Investments

    Ryan White is the 529 product specialist at Columbia Threadneedle Investments. In this role, he is responsible for product management, distribution and sales support for the Future Scholar 529 Plan. Ryan joined one of Columbia Threadneedle Investments legacy firms in 2012. Previously, Ryan held various positions at Fifth Third Bank and Fifth Third Securities. He has been a member of the financial services community since 2010.Ryan received a B.A. in Economics and a B.A. in Management and Society from the University of North Carolina – Chapel Hill and holds the Series 6 and 63 licenses with FINRA. In addition, Ryan holds the Certified Investment Management Analyst® certification, administered by the Investment Management Consultants Association® and taught in conjunction with the Yale School of Management.

  • Wayne Weber

    CEO, GiftofCollege.com

    Wayne Weber is CEO and Founder of GiftofCollege.com, a company that revolutionizes college savings. He is passionate about providing families a simple and easy way to save for college tuition – bringing change to a complex process. Since 2008, Wayne has developed Gift of College into a social savings platform for parents, friends and communities with the aim of establishing the company as the leading gifting platform for college savings plans. GiftofCollege.com builds innovations and technologies that encourage the awareness, use and growth of college savings investment plans. Wayne has built significant partnerships across the industry to ensure that GiftofCollege.com supports not only the needs of the investor but also meets the high standards of the investing community. Before founding GiftofCollege.com, Wayne led business development and sales efforts of software and hardware solutions for Fortune 500 companies including NCR Corporation and CDW. In 2007, Wayne founded Gimmepleez.com, a social savings platform that was the forerunner to his current company. Wayne is a graduate of Northern Illinois University with a B.S. in Marketing.

Special Sessions

“529 Essentials Seminar” (pre-conference session – September 24)
Whether you are new to the college financial planning market or a seasoned pro, this insightful full-day seminar will drill down into the mechanics of 529 plans and provide you with a clear understanding of the ever-evolving tax, regulatory, governance, financial aid, investment and operational implications driving the market today.

ABLE Deep-Dive Afternoon Summit (post-conference session – September 26)
With the launch of ABLE accounts in 2016, we’re dedicating an entire afternoon to product training, news and trends on how firms are involved in the industry, and how firms can successfully participate in the industry from a consumer, product, marketing, distribution and outlook perspective.

Sponsorship Information:
Austin Ulep
General Information:
Carol Popkins